PLAM Creative Studio
Doriano Tòdero is an independent fashion brand born from the need for renewal, exploration and new self-definition. The long collaboration with Lanificio Paoletti (Treviso, Italy) has generated a strong awareness of the use of yarns and the properties of materials. For Doriano Tòdero we took care of the photography for the social launch campaign of the first collection. A clothing line designed to enhance the reuse of fabbric waste. Produced as genderless to be adaptable and enhance the characteristics of our bodies. The clothes are made in a small Italian village immersed in the countryside. The contact with nature, typical of small realities, meets the desire to escape, to dream of a much wider world. The photographs want to express the need to be ourselves or whoever we want, beyond what surrounds us or what we do.